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#CRAZY+ - The e-book explores the vast terrain of #innovation and digital entrepreneurship; the world of gazelles and unicorns, distilling a budding entrepreneur's struggle and experience, in attempting to build lean, digital, and better in a flat, 4IR and digitising #PC World. (and failing miserably, if l may confess!). Inspired by the great Digital+ entrepreneurs of our time, it seeks to be a beginner's guide to the business of life and the business of business; to capture the Digital+ Preneurs, #Resilients and Thought leaders' wisdom on how to build character, enterprise, an inclusive economy and World of our dreams, in easy to follow principles. The e-book embraces the LEAN STARTUP METHOD and the attendant concepts of Ideation & Proof of Concept, Business Planning & Lean Canvas Construction, MVP creation & deployment, Customer Development & Business Model Innovation, Build-Measure-Learn Loop, Product/Market Fit & Positive Unit Economics, the #Business plan proper and endeavours to show the power of innovative entrepreneurship in helping us to meet the moment - imagine new possibilities: push humanity forward and help build an inclusive & shared future, where no one is left behind. Ultimately, it is a call to us all to #liveourpurpose, #see no limits and to choose our adventures and build in the middle of the storm; amid the Covid-19 hostile take-over & put the smile back on the hurting World.