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Digital Business Ecosystem
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314 b
30 dní na vrácení zboží
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By bringing together elements of a radical new approach to the firm based on the biological metaphor of the ecosystem, this book breaches the limits of existing theories. It attempts to show precisely how modern businesses compete and cooperate within their market and technological environment. Equally, it demonstrates how firms actually shape this environment through their deliberate actions and investments. This new paradigm, labeled the 'digital business ecosystem', also allows us to understand how new digital technologies feed into the environment and shape the ways in which firms and groups of firms compete and cooperate. Combining scientific depth combined with a rigorous and multidisciplinary approach, the contributors to this unique and pathbreaking work take significant steps in opening the debate on the Digital Business Ecosystem concept.
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