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Growing Your Own Business shares the secrets of long-term survival and success, detailing practical guidelines and relevant tales from the trenches to help entrepreneurs tackle common concerns and obstacles. A welcome combination of first-person how-to advice and peer mentoring support, this comprehensive, essential resource book provides sound, battle-proven advice for developing effective sales and marketing strategies, managing employees, and navigating business cycles. Growing Your Own Business continues after the first book, Starting Your Own Business. This resource is designed to work as an independent resource orcan be integrated into business curriculums.Growing Your Own Business shares the secrets of long-term survival and success, detailing practical guidelines and relevant tales from the trenches to help entrepreneurs tackle common concerns and obstacles. A welcome combination of first-person how-to advice and peer mentoring support, this comprehensive, essential resource book provides sound, battle-proven advice for developing effective sales and marketing strategies, managing employees, and navigating business cycles. Growing Your Own Business continues after the first book, Starting Your Own Business. This resource is designed to work as an independent resource orcan be integrated into business curriculums.