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Strategic Management and Competitive Advantage: Concepts and Cases, Global Edition

Name: Strategic Management and Competitive Advantage: Concepts and Cases, Global Edition
Brand: PEARSON Education Limited
SKU: 20850715
Price: 2458 CZK
Availability: InStock

Jay B. Barney

William S. Hesterly

Jazyk

Angličtina

Kniha Brožovaná

Libristo kód: 20850715

Nakladatelství PEARSON Education Limited, května 2018

For courses in strategy and strategic management. Core strategic management concepts without the exc... Celý popis

Libristo kód: 20850715

246 b

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2 458 Kč

Skladem u dodavatele Odesíláme do 4 dnů

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For courses in strategy and strategic management. Core strategic management concepts without the excessStrategic Management and Competitive Advantage: Concepts and Cases strips out the unnecessary, by presenting material that answers the question: does this concept help students analyze real business situations? Each chapter has four short sections that cover specific issues in depth, allowing professors to adapt the text to their particular needs. By utilizing this carefully crafted approach, the 6th Edition provides students with the tools they need for strategic analysis. Also available with MyLab Management MyLab(TM) is the teaching and learning platform that empowers you to reach every student. By combining trusted authors' content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student. Learn more about MyLab Management.